A Korean Canadian entrepreneur, now based in Ho Chi Minh City, I was born and raised in Toronto, Canada. For years, I struggled with chronic sinus complications and extremely sensitive skin. While living in New York City, I experimented with countless beauty products, altered my diet and nutrition and improved my lifestyle. Yet despite my best efforts, I continued to suffer. After relocating to SE Asia, my skin irritation and health worsened. The tipping point was news that my mother was diagnosed with breast cancer. This prompted me to take my health into my own hands, firmly believing that no one should have to sacrifice one’s health for beauty.

During my research, I learned that 60% of what we apply to our skin is directly absorbed into our blood stream, be it dangerous chemicals or beneficial natural ingredients. This knowledge and a lack of suitable solutions led me to develop a health-conscious skincare line suitable for the SE Asian climate. It was also important to make Soul Story products ‘inclusive’ for all skin types, especially for sensitive skin and skin complexions.

I made a commitment to use Korea’s advanced innovations to create luxurious formulations with healthy, nutrient-rich ingredients, while eliminating abrasive and toxic chemicals including parabens, oxybenzone, sodium lauryl sulfate (SLS), that are detrimental to your skin and health.

A team of dermatologic, chemical and cosmetic professionals, with 10 to 25 years of industry experience, formulated each product, resulting in Soul Story Skincare. We offer highly effective, safe, healthy and natural anti-aging products.

At Soul Story, we target various skin problems, such as dullness, dryness, clogged pores and poor skin texture. It is possible to achieve a smoother, younger and more radiant complexion in a natural and healthy way, without drying or irritating your skin with harsh chemicals and toxins.